Business automation · Built around your workflow

Spend less time on busywork. Spend more time closing.

Zerrusen Automation connects the tools businesses already use and automates repetitive sales and operational workflows.

  • Free initial workflow audit
  • Built around your existing tools
  • No unnecessary rip-and-replace
The problem

Small, repetitive tasks quietly cost you leads

The work isn’t hard. It’s constant, and it competes with the work that actually earns revenue.

01

Slow, inconsistent follow-up

Leads arrive while you’re with a client. By the time you reply, they’ve moved on.

02

Tools that don’t talk to each other

Lead sources, CRM, calendar, texts, spreadsheets — with you as the copy-and-paste glue.

03

Admin that never ends

Data entry, reminders, and old leads nobody circles back to.

Example · Real estate

What a new lead looks like with automation behind it

  1. SOURCE

    Lead sources

    ZillowRealtor.comWebsiteReferral
  2. 01

    New lead

    Captured from any source

  3. 02

    Immediate response

    Sent automatically

  4. 03

    CRM update

    No manual entry

  5. 04

    Structured follow-up

    On a schedule you approve

  6. 05

    Agent handoff

    A person takes over when needed

Zerrusen Automation works around the CRM you already use instead of asking you to replace it. Compatibility is confirmed for your specific setup during the audit.

How it works

An organized process, with you approving each step

  1. 01

    Discover

    Understand your current workflow and bottlenecks.

  2. 02

    Design

    Decide what should and shouldn’t be automated.

  3. 03

    Build

    Connect your systems and create the workflow.

  4. 04

    Test

    Use controlled test data before anything goes live.

  5. 05

    Launch

    Activate after you’ve reviewed and approved it.

  6. 06

    Improve

    Monitor and refine where it makes sense.

Keaton Zerrusen, founder of Zerrusen Automation
Why Zerrusen Automation

Hi, I’m Keaton.

I help businesses eliminate repetitive work and build systems that make day-to-day operations easier — not another platform to learn, but workflows shaped around how you already work.

  • PracticalWe automate what’s worth automating, and tell you when something isn’t.
  • CustomBuilt around your process, not a one-size-fits-all template.
  • Your toolsConnected to the systems you already use.

What could your business stop doing manually?

Request a free automation audit. We’ll look at your current workflow, identify repetitive work, and show you what could realistically be automated.

Request an Automation Audit